Cakewalk Integrates with Gibson Brands at Musikmesse Frankfurt 2014

Musikmesse 2014 brought a lot of things together for Cakewalk in the grander picture under the Gibson Brands family.  For the first time, Gibson Pro Audio brought together its family of TASCAM, KRK, Stanton, Onkyo, Cerwin-Vega and Cakewalk at a major trade show – and it was pretty fantastic to say the least.  All brands were representing their latest and greatest products to an international group of industry professionals, music creators, musicians and producers from all over the world.  Besides the Pro Audio space which covered close to 6,000 square feet, Gibson also had its instrument space on the lower level which sprawled across an even greater area; so there was no shortage of Gibson at Musikmesse this year.

If two spectacular booths are not enough, why not throw in an eye catching/death defying stunt show outside in front of the all the halls?  Introducing: The Gibson Motodrome: a 16 meter diameter pitted-cylinder-wall where vintage motorcycles and a speed-racer circa 1928 whizzed around avoiding what would seem to be an inevitable crash.  The only logical thing to do after getting this contraption going onsite was to have a visit from Rudolf Schenker who is the guitar player for Germany’s own The Scorpions. Continue reading Cakewalk Integrates with Gibson Brands at Musikmesse Frankfurt 2014

SONAR X3: Under The Hood Of Our Demo Machines

 

Many users  have been very interested in the types of PC’s we run at the various trade shows we attend like AES, NAMM, and MusikMesse. Well, here’s a nice rundown of the different specifications of our demo machines

1. The HP 17″ inch Z-Book

SONAR X3 Making Its Mark in the LA Scene

On the backend of the 2014 NAMM Show, we had an opportunity to take a spin around LA and drop in on a few SONAR users hard at work.  From rock, to EDM and just about every genre in between, here are what some SONAR X3 users in the LA scene are up to:

Adventure Club

While we were making the rounds, we were lucky enough to find out that the Canadian duo Adventure Club was camping out in downtown LA for a while with their mobile SONAR rig.  Adventure Club is defining a new wave of modern musicians and SONAR is at the forefront of their sonic assault.  Originally hailing from Montreal, the duo has recently been all over the globe playing to more and more dedicated fans after seeing the success of over 1.3 million views with their single “Gold” feat. Luna.  Their SONAR tracks have been streamed over a million times on Spotify, and they were noted in the 2013 Top 10 artists most consumed on SoundCloud.

AC has been touring across North America, as well as parts of Europe and Australia and has also played at various music festivals including the American Electric Daisy Carnival in Las Vegas, Nevada. They also made their first appearance at the Ultra Music Festival-2013 in Miami and additionally found themselves playing at the Ultra Music Festival in Seoul, South Korea in June 2013.

The duo’s remix of “Crave You” by the Flight Facilities was featured in the episode “Restraint” of the MTV television series Teen Wolf.  We got a chance to sit down with Christian and listen to some of his productions in SONAR and found it interesting to see how he gets some of his unique sounds Continue reading SONAR X3 Making Its Mark in the LA Scene

Cakewalk at NAMM 2014

NAMM embodies so many different aspects of the music industry that it’s hard to describe it in a few words. As a first time NAMM newbie I for one can say that it is a music geek’s ultimate paradise for poking and prodding different companies about the products they bring to the show. Attending with Cakewalk gave me the freedom to demonstrate world-class software as well as interact face to face with our customers and users.

 

10am Thursday morning started off with a Continue reading Cakewalk at NAMM 2014

CES 2014 – It’s a wrap

Walking the halls of CES is like rummaging through a rainforest as a caterpillar.  Things are way farther away than they appear, and you will see a million interesting new things on the way to your destination.  If you read Part 1 of the CES blog, you most likely got a feel for what the (now CES-famous) Gibson Tent was like.  On the last day of CES, I ventured deep into the CES halls of abyss and saw some pretty interesting things.  Here are some of the more interesting sectors that I witnessed:

Robotics

Partly interesting – partly scary; robotics are here in full swing, and all the big players in the industry at CES were making sure they were going to be noticed.  There was an actual “Robotics” section with everything from bots that will clean your floor, to super-bots that will make you dinner.  It was obvious that companies are still trying to figure out where this sub-industry will go, but CES was the place to get a good idea of the direction of mainstream-robots of the future.  I saw everything from human-like robots to ones that look more like something that could dig up your yard. Continue reading CES 2014 – It’s a wrap

SONAR User and Composer Jerry Gerber to Give A Power-workshop on MIDI at NAMM 2014

When programming complex orchestrations, getting that authentic “feel” can be a big challenge for any producer or composer regardless of the DAW at hand.  It takes many years of use-case scenarios along with a full bag of MIDI tricks of the trade.  Longtime SONAR user and MIDI-manipulator Jerry Gerber possesses both of these elements, and will be sharing his secrets at the 2014 NAMM show.   Interestingly, the workshop is not targeted for just SONAR users, but rather for anyone who wants to create the most artistic MIDI recordings possible with the technology they have available. Continue reading SONAR User and Composer Jerry Gerber to Give A Power-workshop on MIDI at NAMM 2014

Cakewalk at CES 2014 Update

This is my first time at CES, and I can confirm that it is an enormous conglomeration of amazing technical craziness.  Quite larger than NAMM, CES brings out all the largest companies in the world who want to put their best foot forward by impressing show-goers with their latest and greatest; and it doesn’t disappoint.  As we stated a few days ago, we have been fortunate enough to obtain a booth at CES this year through our new Gibson affiliation and things so far have been nothing short of amazing.

Cakewalk Product Specialist Dan Gonzalez and myself have been in the in the Gibson tent demonstrating the new SONAR X3 along with Z3TA+ 2 and all the ProChannels modules since Tuesday.  It always fun turning heads with folks that have never seen SONAR in action and that is surely the case here.  There have been many new artists stopping by who are blown away when we show them features such as Track Templates and FX Chain Presets combines with the ProChannel.  I am happy to say that we are making some new friends for sure.

The Gibson Tent has “proven” to be a vibrant spot to be to say the least.  After spending some time with Gibson Social Media expert Sean Dooley, he showed me some twitter reports that displayed Gibson trending on four different spots in the top 10 by day 2 of the CES Convention.   The Gibson Tent is positioned perfectly outside of the main halls of CES, so it’s very visible and surely an eye-catching specimen when leaving the main location – especially when the Back to the Future DeLorean is  sitting smack-dab in front
Continue reading Cakewalk at CES 2014 Update

Cakewalk and SONAR X3 at 2014 International CES Convention

Things are moving fast and in a very positive direction here at Cakewalk.  It’s an exciting time with our new Gibson brand alliance, and we are excited and honored to announce that for the first time we have a presence at the 2014 CES Convention in Las Vegas.  CES is known as one of the premier conferences in the world where the top-tiered technology companies come together to show off new products, discuss the current and future climates of the industry, and of course… NETWORK.

 

 

Cakewalk’s Head of Artist and Public Relations Jimmy Landry along with Product Specialist Dan Gonzalez will be on location at CES and will be sharing their experiences through our Instagram account as well as our other social media outlets.  They will be in the heart of CES at the Gibson tent showing off the power of SONAR X3 along with other Cakewalk products.

 

Follow Cakewalk on Instagram and Twitter to get real-time updates on all the CES/Cakewalk interaction.

 

International German Composer Jochen Flach Chooses SONAR X2: Interview from MusikMesse – Frankfurt

Recently and fortunately, I had the opportunity to attend MuskMesse in Frankfurt Germany where I demonstrated the powerful workflow of SONAR X2a.  Similar to The NAMM Show, MusikMesse brings gear junkies like you and me into one centralized location to discover all the new products for anything-music-creation.  The one constituent factor I noticed that sets MusikMesse apart from The NAMM Show is the undeniable international presence; both on the company side, and the consumer side.

Roland Germany's Michael Menze with Jochen Flach at MusikMesse

I was able to discover some great new products as well as meet some great new artists.  One artist that I was looking forward to meeting was composer/producer (and SONAR X2 user) Jochen Flach who is doing some great things on an international level based out of Germany.  I was excited to meet Jochen after becoming a fan of his compositions as the music he is creating on SONAR X2 is nothing short of innovative and captivating.

As a member of DYNAMEDION – Germany’s leading game-audio company, he was awarded back in 2009 for the best game soundtrack (for the game ANNO 1404).  In addition to usages in games, his music is being used for international promotion-campaigns for movies, TV-series, TV-shows as well as for soundtracks.  You can find his tracks on numerous releases for the movie-trailer business of several major companies – all composed in SONAR.

I got a chance to sit down with Jochen in a somewhat controlled environment at MusikMesse and had a great conversation with him about music production, and why he chooses SONAR for his complex music compositions.

Download the SONAR X2 Producer trial today and find out why more and more award winning producers and musicians from around the world are switching to SONAR. The trial is fully-functional for up to 30-days and includes the award-winning Skylight User Interface and the innovative ProChannel.

 

Why Cakewalk’s CA-2A Made a Big Impression at NAMM 2013

Every January, thousands of gear companies, PR professionals, artists, and gear-junkies converge in Anaheim, CA for what is known as one of the world’s biggest music festivals; The NAMM Show.  If you have never been, it’s a playground for the musician where one can find everything from the latest boutique guitar amp to the newest beta software development.

As a software company that participates at the NAMM show year after year, one pattern we have seen which holds true for all companies is that you just know when you have a great product on your hands.  This year was no exception when we unveiled the new CA-2A leveling amplifier to the press, artists and gear-heads; the feedback was beyond our expectations.

The CA-2A had 3 primary points of contact with the public at NAMM:

1. On the show-floor where SONAR X2a was being demonstrated on three machines.

2. The main-stage demonstration area where Cakewalk’s Seth Perlstein (along with other artists) showed off all the features of our software.

3. The Cakewalk V.I.P suite at the Hilton where we set up a studio atmosphere to show off our newest software combines with Roland’s integrated hardware.

While the show-floor and main-stage demo area served as a platform to show our customers and retail buyers our new products, the Hilton suite was where we were able to get the CA-2A in the hands of some well-known artists, along with seasoned experienced gear-savvy journalists.  The beauty of these meetings was that we were not looking for pats on the back or hot air; this was a chance for us to get straight feedback from professional users other than our beta developers for the first time.  After 4 days filled with over 50 meetings, here are a few quotes directly from the demonstrations:

TC Spitfire (producer/songwriter/engineer – Paul Oakenfold, Cher)

“With the style of music I produce on a daily basis, I’m excited to put the CA-2A to work next week.  I absolutely have to have side-chaining capabilities with dance music, so to have that feature in this type of leveling amplifier is huge for me.”

 

 

Tim Wynn (producer/composer/musician – co-owner of SonicFuel studios specializing in Film, Television and interactive media music)

“On any given week I could be writing and producing music for feature films, TV shows or mixing music for some of the biggest titles in video games.  I think the CA-2A is going to be a big part of my plugin arsenal.  From what I just heard in direct comparison to the other leveling amplifiers, I can’t see why anyone would not pick this up.  The fact that it’s lightweight on DSP and you don’t need an external card to run many                                              instances will be a big plus for me; for anyone for that matter.”

Shawn Clement (producer/composer/musician – Clemistry Music at Paramount Studios, Hollywood, CA)

“Anyone looking for a fat classic vintage compression sound will love this thing.  It’s great that you [Cakewalk] guys modeled the R37 screw as well which works miracles on vocals.” [The R37 screw helps control the high-frequency compression.]

 

These were just a few out of the many folks that stopped in to hear the CA-2A up against other leveling amplifiers.  In the next week I will be uploading another blog here exemplifying the sonic capabilities of the CA-2A as I put it to the grind here in my studio in NYC.

A quick look at the CA-2A Feature Highlights:

  • VST, Audio Units & ProChannel compatible (Mac/PC)
  • Meticulously modeled.
  • With only a few simple controls, it’s easy to use and provides instant gratification.
  • Warm, smooth and natural sounding compression characteristics.
  • Frequency-dependent gain reduction.
  • Compressor and Limiter modes.
  • Up to 40 dB of smooth gain reduction.
  • Sidechain input for ducking, de-essing and pumping.
  • Gain reduction CV output to modulate other effects.
  • Zero latency for real-time tracking and mixing.
  • Fully modeled “R37” HF Pre-emphasis control.

See all CA-2A T-Type Leveling Amplifier features

Availability and pricing:

The CA-2A T-Type Leveling Amplifier is now available for $99/£79/€99 and includes VST, AU, and ProChannel Module formats.  Customers who previously purchased the PC2A (ProChannel Module) format can upgrade for $19.99/£15.99/€19.99 on the Cakewalk Store.

Download the CA-2A T-Type Leveling Amplifier