SONAR Platinum user Norman Matthew of Murder FM has been making some serious musical strides on many fronts. Since touring internationally and becoming a new dad wasn’t enough, he decided to open a “School of Rock” so to speak in what tiny bit of spare time he could squeeze. “The Sound Foundation” which houses SONAR Platinum at the core, is based on teaching kids the side of music that one generally will not learn in a class room. “This is about teaching kids how to find their heart and spirit through music,” Norman told me at #Namm2015 when we caught up for a bit. “The changes I see in the confidence of these kids through the process is amazing. Each student is treated uniquely to identify exactly what is needed to reach their musical goals. What happens throughout that process is simply magical to witness, and really what makes this place so special. SONAR is a big part of this place. These kids love it and recording some great music on their own thanks to the simplicity of the program.”
Quite frankly, The Sound Foundation is picking up where the labels are falling short on the Artist Development side of the coin. Since the fall of the Major Label system, the words “Artist Development” are rarely heard. A lot of people don’t realize that a good amount of money that was coming into the labels back-in-the-day was going right back into developing new artists. Labels were actually gambling on 150k deals here and there knowing that 1 out of 5 newly signed artists may break long term. Those days are long gone, and this is where people like Norman Matthew are picking up the slack.
This model is working, and to drive home the point Norman has recently brought on CJ Pierce of Platinum selling Artist DROWNING POOL to join The Sound Foundation. “This is a big deal for me. I have always had so much respect for CJ and Drowning Pool – and to have a guy of this caliber involved with our program is priceless.”
CBS Dallas has bought into Norman’s educational process and ran a piece on The Sound Foundation today:
The Ford Company has also taken notice of Norman’s work ethic and has featured The Sound Foundation on Episode #1 of their Good Works Series:
Highlights from Winter NAMM 2015 NAMM was our first opportunity to show off the new SONAR line to the public, and the reception was nothing short of spectacular. To handle the crowds, products were demoed at three locations—the Gibson, TASCAM, and Hal Leonard booths. We met artists, press, and of course many, many customers—and we were equally happy to thrill long-time Cakewalk supporters as well as bring new users into the fold.
We wish everyone could experience the excitement of NAMM, but to give you a taste just click the links below to see demos and interviews from the show floor. And—there’s also a sneak peek of the new David Bendeth Signature Series Compressor.
Mix Recall takes your mixing to another level by offering SONAR Artist, Professional, and Platinum users the ability to save different mix scenes of the same mix within a single project. Mix Recall saves track parameters, bus parameters, and even instrument presets. A great way to use this feature is to audition different drumkits using the included Addictive Drums 2.
Instruments these days are full of all kinds of choices, especially ones that are as expansive as Addictive Drums 2. When working on a track I like to take the same pattern and switch between the custom kits that I’ve made. Addictive Drums 2 and Addictive Drums 1 both let the user take pieces of all the different kits that it comes with to make your own. Mix Recall let’s you take this workflow a step further.
Original drum passage
Here we have a simple Indie Kit from Addictive Drums:
VocalSync (SONAR Platinum exclusive) is a new technology developed by the DSP gurus here at Cakewalk. We’ve engineered an algorithm that analyzes and synchronizes phonemes (among other characteristics specific to vocals) between similar vocal parts. This type of technology is often used to synchronize backing vocals, doubled vocal parts, and used to align dialogue to picture.
Something you’re probably wondering is, well – “Why would I use such a thing?” Well the question you should actually be asking yourself is “Why haven’t I been using vocal synchronization?”
What does it do?
Vocal Synchronization is something that has been around for a long time but by methods unfit for today’s demanding deadlines. Before, vocal editing would consist of manual cutting, editing, moving and quantizing – kind of like multi-track drum editing but with less instruments. We’ve taken this idea and tied it into our Region FX technology so that users can work inside the Track View and not in another part of the program. With VocalSync Continue reading SONAR Platinum: What is VocalSync?
Large projects yield large mixes. As a mix engineer myself I tend to stack up on mix buses to make it easier to control multi-mic’d instruments or groups of tracks.
As of SONAR X3, experimenting with different types of bus processing is somewhat cumbersome due to a lack of useful A/B switching mechanisms. Mix Recall changes that in the newest version. Elevating your workflow is what SONAR is here for, and SONAR Artist, Professional, and Platinum now offer a goldmine of mixing workflows.
When you first open up Mix Recall make sure to save your project – or else all of the buttons will be inactive.