At this year’s Musikmesse International Press Awards (MIPA), Cakewalk received 4 nominations for the development of the A-PRO Series Keyboards, V-Studio 700, V-Studio 100 and SONAR 8.5 Producer. Just being nominated is quite the honor, but we were humbled last night when we won in two categories, Best Recording Hardware for the V-Studio 100 and Best Digital Audio Workstation Controller for the V-Studio 700.
The V-Studio 700 has now won the MIPA two consecutive years in a row, and in two different categories. Last year, the V-Studio 700 won for Best Recording Hardware, so this year’s Controller win really speaks to the VS-700’s versatility, not to mention the high regard for which it is held by the press.
Cakewalk’s Michael Hoover and Roland’s Takao Watase accepted the awards. For those of us in the business of creating products for musicians, the MIPA is the equivalent of winning a Grammy. Aside from having great customers creating great music with your products, the MIPA is the highest honor in our industry. For the 10th annual MIPA, the editorial staff of 111 music magazines from around the globe came together to choose the absolute best products in each category.
This year’s MusikMesse International Press Awards mark 5 MIPA wins for Cakewalk. Prior to the V-Studio 700 and V-Studio 100, SONAR won for Best Digital Audio Workstation and Rapture won for Best Virtual Instrument. So if you consider that the V-Studio 700 includes both SONAR and Rapture, one could view the V-Studio 700 as receiving 4 MIPA wins, or a grand slam, if you will. All kidding aside, last night’s win was an incredible honor, and we are overflowing with thanks to the members of the press who voted for our products.
If you’d like to see excerpts from the 2010 MIPA ceremony including footage of Michael and Watase-san accepting the awards, we have prepared a brief video below.