Engineers James Lott and Matt Ross-Spang at the legendary Sun Studio in Memphis, Tennessee move away from ‘point and click’ with the V-Studio 700. The pair use the V-Studio 700 in their main production room to mix an original tune, ‘Get Back to Memphis’.
Hello, Hello from Memphis and Nashville!
I used to be in Nashville and Memphis from time to time in my past life of a touring musician, but I really forgot how amazing this region of the country is; especially in terms of music. The trip started out early yesterday (3am) when I left my apartment for Newark Airport and then magically found myself in Memphis 5 hours later. I’m not too much of a plane-sleeper but I knew I needed some ZZZ’s for what was going to be a very busy day in “The South”. I met up with Cakewalk’s PR head Steve Thomas at his hotel and we both found it funny that we have more face-to-face business meetings in random cities than we do in the Cakewalk Headquarters. The afternoon rolled in and we headed over to Sun Studio in Memphis.
If you are not familiar with Sun Studio, it’s one of the most famous studios in the United States and has turned out some of the biggest hits in our time some including tracks from Elvis Presley, Johnny Cash, BB King, Roy Orbison and U2 to name a few. You might be wondering at this point why we would be visiting Sun Studio on a business trip and I can proudly tell you it’s because Sun Studio is powered by SONAR and as of yesterday, the new V-Studio 700 is at the helm. I had never been to the studio before and Steve has always mentioned how great of a vibe it has… and he wasn’t kidding.
First of all, head engineer James Lott is such a great guy and it was a pleasure to meet him finally. When he brought me into the studio, the combination of the room itself along with the gear and the memorabilia on the walls gave me an overwhelming sense of music history. I can totally understand why people still love to record in this room as it’s one of those places that triggers creative inspiration. Between the way the natural light hits the room, the décor (including authentic and rare photos of Elvis and other iconic artists) and the materials from which the studio was built, there is something very unique and inviting about this studio that I have never seen or felt before. The VS-700 looks great in the room and I’m looking forward to hearing all the tracks in the future that will be recorded on this system.