Electronic Musician caught a glimspe of the new A-PRO Series MIDI Controllers at the NAMM Show 2010. In this video, Cakewalk’s Alex Westner shows off the velocity-sensitive keys as well as the assignable sliders, knobs, pads and transport controls featured on each controller. The A-PRO Series controllers will be available for purchase in April this year.
Jet-lagged and exhausted, the Cakewalk crew is slowly recovering from a monumental Thursday through Saturday at the NAMM Show. The weather was beautiful, the show floor was packed and the Cakewalk booth was the place to be.
Each year, the National Association of Music Merchants hosts an industry-wide tradeshow at the colossal Anaheim Convention Center. If you’ve never been to the NAMM Show, it’s a musician’s paradise, with thousands of exhibitors, live product demos, impromptu jam sessions, and celebrity sightings galore.
The theme for our booth was ‘Creative Tools for Independent Minds.’ As our product line continues to grow from recording software to complete studio solutions, we encourage musicians on every level to take production into their own hands and have fun making music.
Cakewalk Artist Relations Manager, Jimmy Landry put together an all-star roster of artists who appeared and performed in our booth while demonstrating how they use our products on the road and in the studio.
One of Rolling Stone’s Top 5 Up & Coming Female Artists, Cori Yarckin, acoustically performed her hit single, Everything You Said, and recorded a vocal track in SONAR with the V-Studio 100. Cakewalk’s Brandon Ryan showed the audience how to use the VX-64 Vocal Strip to process her vocals as well as the Matrix view to creatively remix her track.
Sonic State was first on the scene at the NAMM Show this weekend to get an exclusive look at the new USB Keyboard Controllers. Brandon Ryan demos the 49-key controller, the A-500 PRO, along side SONAR 8.5’s Session Drummer 3 virtual instrument.
Whether you’re using SONAR, Logic, Ableton Live, Cubase, Digital Performer, Garage Band, or Pro Tools, these keyboards and the included Production Plus Pack instruments are Mac and PC compatible. If you’re using SONAR, exclusive Active Controller Technology keeps you in the flow and focused on your music. If you’re using another DAW, the keyboards ship with a variety of built-in control maps designed to get you using the A-PRO as a control surface quickly.
Visit with Cakewalk at The NAMM Show 2010 from January 14 through January 17 in Anaheim, California! Stop by our new booth location (Hall A, #6700) to see live demonstrations on SONAR 8.5, the V-Studio 100 and the V-Studio 700. Be sure to grab an official Cakewalk Passport then take a short tour of our booth, to win a free t-shirt and be eligible to win a V-Studio 100!
Also, Cakewalk will be hosting a series of special artist presentations and performances throughout the show. Our confirmed artist appearances (dates and times) are as follows:
Thursday, Jan. 14, 2010
2:00-2:45 Justin Lassen
4:00-4:45 Javier Colon
Friday, Jan. 15, 2010
11:00-11:45 Steven Slate
1:00-1:45 Cori Yarckin
3:00-3:45 Casey McPherson of Alpha Rev
4:00-4:45 Norman Matthew
5:00-5:45 Justin Lassen
Saturday, Jan. 16, 2010
11:00-11:45 Norman Matthew
12:00-12:45 Steven Slate
1:05-1:45 The Red Jumpsuit Apparatus
2:00-2:45 Shifty and the Big Shots
3:00-3:45 Cori Yarckin
4:00-4:45 Javier Colon
Visit our Special Event page for more information: http://www.cakewalk.com/events/namm2010/
There are just two weeks left until The NAMM Show 2010! Join us at the colossal Anaheim Convention Center in our brand new booth (#6700) to see live product demonstrations of SONAR 8.5, the V-Studio 100 and the V-Studio 700 by Cakewalk’s own technical service representatives. Thinking of upgrading your studio? Swing by our booth to see the latest innovations for music production including Intel’s brand new Core i7 processor-powered computers. We’ll also welcome a slew of talented musicians – Javier Colon, Cori Yarckin, Justin Lassen, Norman Matthew and Steven Slate – who will be performing at our booth throughout the weekend.
See our official NAMM page as we get closer to opening day to learn more about these artist appearances and special events.
Join NAMM to purchase a show badge today!