A big WHAT IS UP from Phoenix, AZ !!!
I have to say there’s a common thread of goodness here in Phoenix AZ this weekend; Sha Money (and staff), amazing weather, and great people all pooled together for one reason – the spirit and the state of Hip Hop and creating music.
My co-worker and Cakewalk Product Specialist Seth Perlstein and I rolled into town yesterday and we hit the ground running preparing our Cakewalk booth and demonstration area. On a lighter note, we showed up at 7:30am and were well prepared for the day but there was one problem… we failed to realize that we were on “Hip Hop time” and what was supposed to be a 10am start turned into a noon-time launch. It’s all good? I utilized the time tapping into the wealth of SONAR knowledge that Seth has to offer. That guy has more SONAR tricks than a magician has rabbits – thanks Seth!
What a great day we have had so far showing people the new V-Studio 100 as well as the V-Studio 700 and SONAR. I’m getting a great response from artists who are digging the fact that you can throw the V-100 in your suitcase with a laptop and make a record when you land.
A few of our many friends and fans that have stopped by to say hello so far today include Che Vicious who is working on the new Dr. Dre record, Grammy winning producing team Play N Skillz, Q-tip, and Sha Money, but I think the show stealer was Che Vicious’s 6 year old son who logged about an hour of studio time with Seth, and then busted out a monstrous pose with the V-100 (I think we found a new spokesman).
On the plane ride into Phoenix I was thinking about ways to get people engaged with the new V-100. So instead of just telling everyone how good the mic pre’s are I decided to trigger a way for them to hear it for themselves by having a weekend long contest called the “V-100 Challenge”.
Any willing, rap-battling street soldier can walk up to our booth and throw down a verse over a beat we created in SONAR. When the weekend is over, we’ll (Cakewalk) take a listen back to all the tracks. The flow-fighter with the most convincing rap will have a shiny new copy of SONAR 8 Producer to make great music with. So far, it’s been a blast and I think it’s going to be a tough decision. We have heard some crazy talent step up to mic with representation from Hawaii all the way to Phili!
We were fortunate enough to get an invite to the conference party tonight at club PHX which should be a great time. A sincere Happy Mother’s Day to all from everyone at Cakewalk, and thanks for reading.
Cakewalk Artist Relations