Cakewalk in LA: ASCAP ‘I Create Music’ Expo 2009

Hello everyone.  This is actually my first blog here on The Cakewalk Blog as the new Artist Relations Manager for the company.  I’m writing this from the The Renaissance Hollywood Hotel in Los Angeles, CA where I am attending the ASCAP I CREATE MUSIC Expo. I’m here with my brilliant co-workers Brandon Ryan, Seth Perlstein and Mike Trujillo and we have quite a bit going on here this week.

I got into town on Monday and I spent some time with the artist Jessica Lombard who is tracking and mixing her new EP on our new V-Studio 100 (and SONAR 8 Producer) in Torrance, CA. You will be hearing more about this young artist (13 years old) soon here on the Cakewalk blog.

Tuesday, Brandon and I spent the day with the artist Dilana and her producer/band member Erik Eldénius at her home studio near Hollywood. What a great day we had creating an acoustic version of a song on her upcoming record with the new V-Studio 700. This song is still being developed but hopefully it will be available at some point when the record comes out in the near future. You might remember Dilana from the TV show “Rock Star Supernova” as the girl with the voice that can cut through metal? Anyway; we thank her and Erik for the day and wish her all the best with the new music. 

Yesterday, we arrived at ASCAP Expo and got set up for the demonstrations we have going on throughout the week. Last night, we got a chance to swing by some post ASCAP awards’ parties including the EMI Publishing party at XIV Terrace on Sunset which was fun. 

On to ASCAP…  To begin with, we have an actual recording room where we are developing a real track throughout the day, every day. Right now as I type, one of our CPUs (Cakewalk Pro User) Gionvanni Loria (Producer/Composer) who has used SONAR to work with such artists as Black Eyed Peas, Jack Johnson and Everlast is at the V-Studio 700 with Brandon Ryan creating a great track for the artist Tawny Ellis who will be coming in shortly to lay down some vocals. Also, we have a very informative demo room where Seth Perlstein is holding down the fort and giving great one-on-one advice to a room full of music creators. Later on this afternoon I am psyched to catch up with some great CPUs including Chuck Carr, Rob King, Justin Lassen, Cheese Beats, and Jorg Kohring (from the band Orbit Monkey).  

If you are in the LA area, please come out and say hello, and if you have time tomorrow I will be moderating a great panel at 3:15 in the Mount Olympus room at the Expo with the following people and topic:

When Demos Turn Into Masters: The Importance and Relevance of Project Studio Recordings

“Spider” Ron Entwistle – Producer, Songwriter, Remixer
Alex Hackford – A&R – Sony Computer Entertainment America/Playstation
Gavin Haverstick – Lead Acoustical Engineer – Auralex Acoustics
Emanuel Kiriakou – Songwriter, Producer – “Crush,” “What’s Left of Me,” “A Million Miles,” “2 in the Morning”
Ankur Malhotra – A&R, Urban/Pop – Capitol Records
Mark Needham – Mixer, Producer – The Killers, Iglu & Hartly, Metro Station

That’s it for now and we hope to see you at ASCAP. 

Thanks for reading,
Jimmy Landry

SONAR 8 Featured on Intel’s Gaming Microsite

As the annual Game Developers Conference gets under way in San Francisco, Intel releases a new portion of its website to coincide with their Gaming Industry magazine called Visual Adrenaline. SONAR is one of two featured products on the new site for its superior performance using multicore processors.

Intel’s new site features an article entitled “Composing Audio for Video Games – Art Enabled By Science and Cakewalk Software,” which discusses how the software is used to score and edit audio for games. There is also a solution brief on how to optimize your DAW for superior performance written by Cakewalk’s CTO Noel Borthwick and a video interview with Cakewalk’s VP of Marketing Carl Jacobson and Director of Business Development Gina Garda.

SONAR’s popularity among today’s most-acclaimed video game composers is evident as the new site also hosts interviews with award-winning, SONAR-using composers and audio engineers including Doyle Donnehoo, Shawn Clement, Justin Lassen, Rob King, and Timothy Michael Winn.

The NAMM Show 09′: Coverage by Cakewalk

For those of you off to Anaheim Convention Center, stop by Booth #6800 to see Cakewalk live in action. If you’ve chosen to stay at home this year, get everything you need to now right here on the Cakewalk Blog. We’ve made a dedicated NAMM Page featuring posts from the exhibition floor, new product information, and media to keep you informed! Check back throughout the weekend to see it all.

To learn about our new products, view the official press releases here.

Here’s a quick overview of the artists stopping by to say hello at NAMM 2009:

Top TV and Video Game music producer, Shawn Clement, best known for scoring Buffy the Vampire Slayer and Batman: Vengeance, hosts a live demo on Video scoring.

World-renowned composer, engineer, & producer Craig Anderton will demo his brand new Electronic Guitars  Expansion Pack for Rapture and Rapture LE. Watch preview here.

Legendary turntablists, DJs Faust & Shortee, will be mixing it up at the booth.

Cakewalk’s Brandon Ryan hosts a live panel discussion on “Music For Video Games” featuring these four industry professionals:

Chuck Carr is the music supervisor for SONY Computer Entertainment (PAIN, Gran Turismo 4, and Twisted Metal: Head On)

Doyle W. Donehoo, the video game extraordinaire, is best known for his work in (America’s Army, Savage, Savage II, Warhammer 40,000: Dawn of War II)

Timothy Michael Wynn is an award-winning television, film, and video game music producer and his company, Sonic Fuel, has provided cutting edge music for clients including BMW, Energizer, Gatorade, Mazda, Nike, and others.

Rob King has won numerous awards for his work as sound designer, music composer, and dialogue director (Tony Hawk’s Downhill Jam, Reservoir Dogs, Heroes of Might & Magic V, Scarface: The World is Yours, Jade Empire).